How important is copywriting really? In this episode of the ROI Online Podcast, entrepreneur Sid Bharath shares how good writing can give you a competitive advantage, why you need it, and the key to creating good copywriting ...
Do you feel like your marketing emails don’t deliver anything but unsubscribes and spam flags? On this episode of the ROI Online Podcast, email marketing guru Emily McGuire shares the key elements of an effective email market...
Out of the thousands of businesses created every year, only a small portion survive beyond 3 years. And fewer still make a significant profit. On this episode of the ROI Online Podcast, entrepreneur Bryan Young shares his sec...
What separates a thriving podcast that reaches iTunes no. 1 spot and a podcast no one’s ever heard about? On this episode of the ROI Online Podcast, podcaster Jay Wong shares the formula he uses to help clients create success...
What does it take to build a business plan that stands the test of time? On this episode of the ROI Online Podcast, entrepreneur Brandon C. White shares the key to building a successful, profitable business. Brandon is the CE...
What kind of story does your branding tell? Does your story connect with customers and persuade them to buy, or is it just noise in an already noisy world? On this episode of the ROI Online Podcast, author Allen Adamson …
What if you could do 100+ hours of work each week—without spending a single evening or weekend in the office? On this episode of the ROI Online Podcast, author and CEO Chad Burmeister explains how leaders can use AI technolog...
It’s one thing to know your idea can change the world. It’s another to convince other people of that. On this episode of the ROI Online Podcast, engineer and entrepreneur Florian Bohn shares the challenges of turning a revolu...
Being an entrepreneur can take a toll on your mental health. On this episode of the ROI Online Podcast, author and entrepreneur Michael G. Dash shares the highs and lows he’s faced during his career—and how positivity helped ...
What’s the real struggle warriors face when they leave the trenches? Here’s a hint: It’s something you’re facing right now. On this episode of the ROI Online Podcast, Dr. Shauna Springer a psychologist who works with service ...
YouTube is a huge platform with millions of viewers, but achieving success as an entrepreneur on YouTube is easier said than done. On today’s episode of the ROI Online Podcast, fitness author & YouTube expert Dale L. Roberts ...
As an author, how can you share your work with the world? What happens when you invest hours into creating your book but no one’s reading it? On this week’s episode of the ROI Online Podcast, author Aaron Gendle shares …
How can you make sure you hire the right person for every job? On this episode of the ROI Online Podcast, author and senior-level recruitment expert Brian Mohr shares the key to hiring with purpose. In 2011, Brian Mohr was …
Do you really have the attention span of a goldfish? Marketers like to make this excuse, the truth is, people will remain interested so long as you’re interesting. On this episode of the ROI Online Podcast, Steve talks with S...
Running a tech company can be a challenge. Running a tech company when you don't have experience operating a business? Even more so. On this episode of the ROI Online Podcast, Dr. Lindy Ledohowski shares the challenges she fa...
Why do most people seem to think of sales as something to be avoided? Because they’re wired to remember negative experiences over positive ones. They've most likely seen or experienced firsthand what it’s like to be bullied i...
On this episode of the ROI Online Podcast, author Sacha Black shares the key elements of a good villain and how authors can transform their villains from bland to bold. Sacha began as an indie fiction author. She has a …
Running your business online, at least in part, is no longer optional, but everything you have to do online becomes a time-suck for other things you have to get done. How can you make your job easier and still provide …
As a business owner, selling your company is probably the last thing on your mind. But creating a sustainable, profitable business doesn’t just help you sell for the most value when you do retire. It also helps you enjoy your...
90% of businesses are family owned. Navigating the details of business gets exponentially more difficult when you add your family to the middle of it. If you’ve ever struggled with how to run and grow a family run business, S...
Sales is one of the most critical aspects of a successful business. But what do you do when your team can’t seem to meet their quotas? And, as a salesperson, how can you close more deals during the crazy times …
StoryBrand Guide Schell Gower believes that marketing and sales should work together seamlessly if you want to run your business effectively. She understands that sales can be challenging, but offers great advice on this epis...
What’s true strength: beating up a tough opponent, or admitting the tears you shed when the fights are over? On this episode of the ROI Online Podcast, Brazilian Jiu-Jitsu black belt Eliot Marshall shares the many lessons he’...
As business owners, we like to handle everything ourselves. So what do you do when you know something isn’t working, but you don’t know what the issue is? Or worse, when you have a hunch about what’s wrong, but you …
What does changing your mindset and creating a podcast do for your business? On this episode of the ROI Online Podcast, Steve Brown talks with Tibor Nagy of the Mindset Horizon Podcast about the importance of studying yoursel...
What do successful entrepreneurs have that the other guys don’t? It’s not spunk or drive or even a snarky sense of humor. According to Jay Owen, it’s the right kind of people by their side. On this episode of the …
How can you put yourself out there when you don’t know if you’re good enough? When is it too late to chase your dreams? How do you keep going when you’re knocked down? These are questions musician Christopher O’Donnell wrestl...
Wes Gay became a StoryBrand Guide—and later Agency—after being fired from his job at a church during a leadership transition period. Though churches frequently have casualties of a turnover season, he was permanently branded ...
Many business owners believe the key to digital marketing is having a strong social media presence. You might feel this way yourself. So what’s the secret to getting real results from Facebook, Instagram, and the like? On thi...
What’s the secret to writing a widely successful book? Author Kristina Stanley has discovered the secret, and she’s developed a software to help other writers do the same. On this episode of the ROI Online Podcast, Steve chat...
Running a business that competes against others for contracts is difficult work. It’s even harder when you’re rivaling companies who are out-marketing you. Even if they don’t do better work, they’re still attracting the jobs ...
On this episode of the ROI Online Podcast, Steve talks with author and business owner Tucker Max about how entrepreneurs can create successful books (even if they don't feel like they have a story to share). As the founder of...
On this episode of the ROI Online Podcast, Steve chats with JD Sherman, president and COO of HubSpot, about how his time at HubSpot changed the way he saw marketing and sales. JD Sherman started his career at IBM, where …
When you run your own business, one of the toughest decisions you have to make is saying no. On this Feature Friday episode of the ROI Online Podcast, Steve talks with Tina Smith—owner of the StoryBrand Certified Agency Creat...
In this episode of the ROI Online Podcast, host Steve Brown speaks with fellow StoryBrand guide Brian Sooy. Brian is an agency owner, author of Raise Your Voice , and podcast host with a background in design. In fact, Brian …
This week on the ROI Online Podcast, Steve chats with Realtor® Rick Turner about the necessity of a complete business growth system and the role enthusiasm plays in your success. Rick has worked in an array of industries over...
On this special segment of Client Convos on the ROI Online Podcast, Steve chats with Stephen Eoff about the importance of having a digital presence in today's fast-paced world, especially during the COVID-19 pandemic. Stephen...
On this episode of the ROI Online Podcast, Steve chats with entrepreneur and StoryBrand Guide Josh Taylor about the role story plays in a business's success. Josh grew up in New Orleans, very active in his family's church. He...
In this episode of the ROI Online Podcast, host Steve Brown interviews Charlie Hoen, a young entrepreneur, author, and public speaker. Charlie graduated amid the 2008 recession and, like a lot of millennials at the time, foun...
In this episode of the ROI Online Podcast , host Steve Brown interviews Will Leach, author of Marketing to Mindstates , founder of Triggerpoint, and CEO of the Mindstate Group. Will’s background is diverse; he performed poor...
In this episode of the ROI Online Podcast , host Steve Brown speaks with Patrick Hanlon, author of Primal Branding . Patrick works with a number of large brands, and his unique book has grown in influence over time; the …
In this episode of the ROI Online Podcast, Steve talks with Brian Burkhart about the world of entrepreneurship, unleashing your gift into the world (even when it isn't easy), and how important communication is when running a ...
In this episode of the ROI Online Podcast, Steve Brown interviews Jason Boyett, Amarillo resident and host of Hey Amarillo, a podcast centered on Amarillo locals. Jason has a background in advertising and writing, and he deci...
In this episode of the ROI Online Podcast, host Steve Brown interviews entrepreneur Amy Foley, co-founder of Inbound Back Office. Amy wears many hats as a wife and mother, business woman, and host of a marketing podcast. On...
Introducing The ROI Online Podcast, a fun podcast hosted by Steve Brown the author of the funniest book on marketing, The Golden Toilet, and created by ROI Online an internet marketing agency. Steve Brown believes you, the en...