Episodes

What are the secrets to successful selling? In this episode of the ROI Online Podcast, sales expert and author Michael Bosworth talks about how emotional connection, the power of story, and building trust between people can i...

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on cus...

How well is your company doing at managing the differences of age, race, ethnicity, and other identity factors? It seems self-explanatory, but so many companies aren’t yet creating a welcoming and productive work environment ...

Thinking about starting your own online business but don’t know where to start? In this episode of the ROI Online Podcast, director & founder of West Island Digital Trudy Rankin shares why potential entrepreneurs like you can...

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on cus...

As much as you’d like to deny it, consumers make buying decisions based on how an organization treats its employees. People are now more likely to see and therefore care about the people behind your brand. In this Feature Fri...

Working in or dealing with a family business can get rough and messy. In this episode of the ROI Online Podcast, author of Shift Your Family Business Steve Legler talks about the importance of creating the harmony you need to...

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on cus...

What’s the easiest way to attract customers to your business? Tell them a story they can’t turn away from. In this Feature Friday episode of the ROI Online Podcast, consultant Mike Verret talks about how to tell an engaging ...

Is your business stuck on a plateau you don’t know how to overcome? In this episode of the ROI Online Podcast, founder and CEO of Doubledare Scott Anderson talks about the importance of understanding the problem your business...

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on cus...

Did you know most businesses that claim to have great customer service, really don’t? In this Feature Friday episode of the ROI Online Podcast, entrepreneur and customer service expert Dr. Kelly Henry shares his philosophy be...

Thinking about writing a book, releasing a podcast, or even creating a new business but don’t know where to start? In this episode of the ROI Online Podcast, CEO & Founder of LaunchTeam Jesse Tevelow shares why creators, auth...

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on cus...

Do you feel like you're losing money to your ad campaigns? In this Feature Friday episode of the ROI Online Podcast, GoogleAds expert and CEO of Ajala Digital Pamela Wagner talks about the common mistakes people make when it ...

As a business owner, are you always broke and scrambling to pay the mortgage or your bills—even if you’re making decent money? In this episode of the ROI Online Podcast, accountant Michael Eckstein talks about how business ow...

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on cus...

Did you know your inner world reflects your outer world—for good or bad? In this Feature Friday episode of the ROI Online Podcast, entrepreneur Cindy Van Arnam shares how, through mastering her brain, she completely changed h...

How important is copywriting really? In this episode of the ROI Online Podcast, entrepreneur Sid Bharath shares how good writing can give you a competitive advantage, why you need it, and the key to creating good copywriting ...

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on cus...

On this Feature Friday episode of the ROI Online Podcast, Steve talks with Saksham Sharda, about how you can provide an online experience equivalent to what big industries are doing, without needing to code or take on extra w...

What’s the magic element you need to get people’s attention? In this episode of the ROI Online Podcast, video expert Matthew Pierce shares how video can connect you with people on a deeper level, the kinds of videos that have...

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on cus...

On this Feature Friday episode of the ROI Online Podcast, Steve talks with Richard G. Lowe, Jr. a.k.a. The Writing King, about the importance of producing great content—whether you write it or not. Richard explains what a gho...